Smoothie King Introduces Exclusive Smoothie Line for Ozempic Users

Smoothie King has taken a leading step by launching a special menu tailored for individuals using GLP-1 medications like Ozempic. This innovative move makes them the first quick-service chain to cater specifically to this growing customer base. The new menu aligns perfectly with the nutritional needs of those seeking to maintain their health and energy levels.

The menu features five new smoothies, each boasting 20 grams of protein or more. These high-protein blends are designed to support muscle maintenance and keep customers feeling full longer. By avoiding added sugars, Smoothie King ensures that each option is both healthy and delicious, making it easier for individuals to stick to their wellness goals.

Developed with care, the new smoothies offer a thoughtful balance of nutrient-dense and fiber-rich ingredients. Molly Kimball, a registered dietitian, emphasized the importance of creating blends that promote satiety and overall health. This careful formulation helps customers stay satisfied and energized throughout the day.

These new offerings are accessible through multiple channels, including the Smoothie King website, mobile app, and in nearly 1,200 U.S. locations. This wide availability ensures that customers can easily incorporate these health-focused smoothies into their daily routines. Whether at home or on the go, enjoying a nutritious smoothie has never been more convenient.

The launch comes at a time when GLP-1 medications like Ozempic are gaining immense popularity, with about 12% of American adults having used them for diabetes or weight management. As more people seek treatments that help them feel fuller for longer, Smoothie King is stepping in to meet their nutritional needs with specially crafted smoothies.

Smoothie King’s CEO, Wan Kim, highlighted the company's commitment to adapting to the rising use of GLP-1 medications. By providing nutritional resources that match their customer base's needs, Smoothie King ensures that they remain a supportive partner in their customers' health journeys. This proactive approach showcases their dedication to customer well-being.

Smoothie King’s introduction of high-protein, sugar-free smoothies tailored for GLP-1 medication users is a significant and positive development. By addressing the specific needs of this growing group, the company not only expands its menu but also reinforces its commitment to health and wellness. This move sets a new standard in the quick-service industry, demonstrating how businesses can effectively respond to evolving health trends.